WHAT’S THAT SOUND?

WHAT’S THAT SOUND?

Have you ever had a hard time hearing what a radio personality was saying? How about listening to the radio and knowing the jock was voice-tracked? Maybe the levels were off, or the DJ sounded too muddy. In radio, audio is your medium. There are no visuals. All...
Want to Get Great? Get a Coach.

Want to Get Great? Get a Coach.

GM to PD: “What happens if we invest in developing our air talent and then they leave? PD to GM: “What happens if we don’t, and they stay? Christian radio is now in that blessed season between summer and Christmas known as “Fundraising.”...